Franchising - FAQs
Why Buy a Coochie HydroGreen™ Franchise?
The support provided to new franchise owners at the start-up stage and on an ongoing basis contributes significantly to the success of a small business.
A franchise operation allows people to become their own boss and control their own destiny. However, unlike a standard small business, as a franchise owner you are provided start-up assistance and continuing support on a regular basis.
The Coochie HydroGreen™ franchises are structured to provide support for the franchise owner. The advantages of the Coochie HydroGreen™ franchise are as follows:
- substantial training at the commencement of the franchise agreement
- a specific territory to operate with defined boundaries
- state of the art HydroGreen™ spray equipment and hardware national purchasing power for fertilisers and other lawn care products
- ongoing co-ordination and assistance with advertising and marketing programs
- back up and ongoing operations support, including training, development and quality control programs
- customised business systems for day to day operation
- access to other experiences franchisees and support staff
It is evident from the above, as a franchisee you will become a member of a successful team, not just a small business person. As an approved franchise owner you will be provided with details technical training and support. You will be given business operation manuals for day to day procedures as well as extensive market planning and ongoing options for the development of the business.
This includes your business and personal needs as well as your future growth plans.
With the increasing product and service awareness of the Coochie HydroGreen™ process by the public at large, we will continue to see the growing trend of customers towards this type of outdoor servicing.
Coochie is an exciting, innovative and fast growing business. It is supported by an enthusiastic and energetic team with a common business goal, continually backed up by quality support for all members.
Why Consider a Franchise Operation?
Franchising is simply a method of doing business. Franchises give the franchise owner (franchisee) a chance to work for themselves, but not by themselves. A franchise is the grant of a licence (over a given period of time and usually a select territory) for the right to market and sell goods and services, using the Company’s intellectual property.
This includes logos, trademarks, goodwill and business systems developed and refined by the franchisor.
A franchise operation is not a substitute for work. It allows people to become their own boss and control their own business. However unlike a standard small business, franchises are provided start-up assistance with ongoing support.
One of the reasons for the increased success of franchise operations is the ability of the franchisor to review a potential applicant’s suitability, background and financial status. A potential franchise owner (franchisee) must be self motivated and be willing to be a member of a successful team. A franchise owner must have a commitment to goal setting, decisiveness and achievement.
Be Part of a Successful Motivated Team
As a Coochie franchisee you will belong to a highly motivated team. You will be joining a strong franchise operation providing ongoing support. Whilst each individual franchise has its own identity you will remain an integral member of the Coochie Team.
Regular franchise meetings provide the ideal forum to reinforce the team approach including the focus on the group mission, goals and common values.
Be Treated with Respect
Our philosophy at Coochie is to treat each individual franchisee with the respect of an independent business person. We appreciate that each individual franchisee has the ability to contribute to the franchise and the community.
Be Provided with a Successful System
To be successful it is necessary for the franchisee to conform to the Coochie HydroGreen™ requirements. In order to achieve this goal Coochie provides the guidance and discipline to comply with the franchise system.
Group Purchasing
As a franchisee you benefit from the purchasing power and economics of a large scale organisation. This ensures savings for many expenses including fertilisers, products, insurance, advertising and stationery.
Provide Your Business with Purpose and Goals
Running a successful small business is extremely rewarding. Without adequate goal setting small business can be limited and become stagnant. Coochie will continually assist in goal setting and encourage franchisees to take on business challenges to improve both themselves and their business.
Competitions, sponsorships, personal development programs and business planning processes will continually assist franchisees to refocus on their business.
Support for Franchisees
It is essential that franchisees be provided adequate quality control processes, ongoing support, training and development. Coochie’s support network consists of a team of professionals who will provide assistance with franchise development, marketing, adminis-tration and operations. The various members of the Coochie Team have invaluable hands-on experience to assist each franchisee when required.
Profitability
The franchisor cannot guarantee the estimated level of turnover or the profitability of each franchisee. However, we will provide you with proven business techniques, marketing and operating strategies which have been very effective in other franchises to generate the initial turnover.
As profits are linked directly to turnover the trading profit will grow as the result of the marketing techniques.
It is anticipated that a Coochie Franchise will provide a reasonable return relative to the investment the franchisee has made.
Exclusive Customer Area
When you purchase a Coochie Franchise your business has an exclusive territory. This territory has specific boundaries. You may have authority to work outside your territory but within certain restrictions until surrounding areas are sold. This will be specifically identified in your agreement.
FREECALL 1800 Lead Service
A national call centre, FREECALL 1800 number is operated as a support service for all franchisees. Phone call enquiries are received, processed and forwarded to the appropriate franchisees on a daily basis. Provide Leadership and Direction Although operational issues and franchise support are a vital role for Coochie, it is important to also focus on the directional and the strategic perspective of the business.
It is vital that franchisees are involved in a consultative role where new or prospective strategies are to be implemented. This will include broadening the range of products and services available to customers and providing better services at more competitive rates.